Innovation Award
Germany
GoGreen Plus
GoGreen Plus is the first postal product on the European Market, for which the Carbon emissions are not compensated by purchasing emission reduction certificates from international projects outside the own operation (Offsetting), but actually reduced within the value chain of the product itself (Insetting). Additional emission reduction actions are being implemented in our German post and parcel operations and financed by sustainability conscious customers by using the GoGreen Plus service.
In return, emissions reduced by those additional actions are being allocated to the customers financing the emission reduction actions. This allocation mechanism is in line with the recently published “Voluntary Market Based Measures Framework for Logistics Emissions Accounting and Reporting” by the Smart Freight Centre (authors of the Global Logistics Emission Council Framework, short GLEC Framework).